Speed is a critical element of running a successful website and should always be a priority for site managers. In addition to providing a lag-free and responsive user experience, a fast loading website also has a direct impact on the overall performance of the website. Faster loading websites benefit from better user engagement, higher conversion rates, higher SEO rankings and much more. A slow website or even a delay when loading a web page can make you lose visitors and therefore also potential customers. Improving website speed is critical, but it can be a daunting process that involves many moving parts between onsite optimization to network and accessibility configurations. Testing and optimizing page speed is essential. Make use of this Webpage Speed Test Tool analyze the performance of your website.